Webinar Replay – DCX [Ep.5]: Is Artificial Intelligence Ready for Primetime?

By | |Webinars, Contact Center and Customer Engagement, Digital Transformation|

Nemertes recently completed an extensive research project evaluating how companies are transforming their customer experience. All the rage these days is about AI, or artificial intelligence. Enterprise and business leaders do not rate AI as the most transformative technology for their Digital Customer Experience (DCX) strategies, but it's near the top. In this webinar, you'll [...]

DCX Part 1: Building the Customer Framework

By | August 29th, 2018|Contact Center and Customer Engagement, Digital Transformation|

Transforming the customer experience through digital technologies is a massive and complex project. Nemertes breaks down the DCX market, with descriptions of the technology categories and associated providers.

Webinar Replay – DCX [Ep.4]: Digital Transformation – Success Stories for Customer Engagement

By | |Webinars, Contact Center and Customer Engagement, Digital Transformation|

Nemertes recently completed an extensive research project evaluating how companies are transforming their customer experience. We all know technology can improve the customer experience, but exactly which technologies and how do we apply them? Too much technology, too quickly deployed, can result in frustration and failure. In this webinar, we review some fascinating, real-world case [...]

Webinar Replay – DCX Series [Ep. 3]: Customer Experience Metrics That Matter

By | |Webinars, Contact Center and Customer Engagement, Digital Transformation|

Nemertes recently completed an extensive research project evaluating how companies are transforming their customer experience. In this third episode you will learn what makes a truly successful customer interaction? How does that one interaction escalate into an engaged customer with a positive overall customer experience? And more broadly speaking, how do companies evaluate their overall [...]

Webinar Replay – DCX Series [Ep. 2]: How to Capitalize on Digital Customer Experience

By | |Webinars, Contact Center and Customer Engagement, Digital Transformation|

Nemertes recently completed an extensive research project evaluating how companies are transforming their customer experience. In the second episode of our Digital Customer Experience webinar series, you'll learn: How are companies organizing to transform CX? Who runs the projects, and who is on the teams? What is a typical budget for digital CX? What technologies [...]

Webinar Replay – DCX Series [Ep.1]: The Technologies & Vendors Driving Customer Engagement

By | |Webinars, Contact Center and Customer Engagement|

Hundreds of companies, both old and new, are providing technology designed to improve customer engagement, ultimately raising customer experience scores. Everything from contact center to CRM to user sentiment to in-app contextual communications to many more areas are part of the customer engagement movement. This first episode of our Digital Customer Experience series serves as [...]

Executives Give Insight on Cisco-BroadSoft Deal

By | October 24th, 2017|Blog, Contact Center and Customer Engagement, Unified Communications and Collaboration|

Most BroadSoft employees started their Monday excited about sharing product strategy and innovations at the company’s long-planned annual Connections conference in Phoenix, Ariz. Then they read the news: Cisco announced plans to buy the company for $1.9 billion. The timing could have been better. As the day moved along, the previously planned product strategy presentations [...]

Customer Experience Metrics That Matter

By | October 20th, 2017|Blog, Contact Center and Customer Engagement, Digital Transformation|

Nearly 70% of organizations cite improving customer experience as their key business goal in their digital transformation projects. But with any business goal, metrics are key to documenting success. Nemertes Digital Transformation Framework provides guidance. (See Figure below) Four high-level steps help set the stage for a successful transformation: Start with identification of the business [...]

Contact Center Advancements Crucial to Digital Transformation Success

By | October 16th, 2017|Blog, Contact Center and Customer Engagement|

For the second straight year, improving customer experience is a top driver for digital transformation initiatives in our research. Though there are many ways to address and improve customers’ experience, the contact center is crucial to success. Voice remains the top channel in the contact center, but customer experience goes way beyond voice. Organizations are [...]

Disney’s Digital Transformation Hits Key Business Goals

By | October 13th, 2017|Blog, Research, Contact Center and Customer Engagement, Digital Transformation, Unified Communications and Collaboration|

Every time I head to Disney World, I quickly find new technology developments — true digital transformation — aimed at improving the customer experience, helping Disney take in more of my hard-earned dollars, or reduce their costs. The Most Magical Place on Earth was among the first places to deploy mobile wireless food and gift [...]